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August 17, 2023
In recent years, huarache sandals have become the go-to summer shoe in the United States thanks to their many benefits and visually appealing look and continue to grow in popularity but before we dive into the reasons, it's only fitting we start with a brief summary of their history and background. The roots of the Mexican huarache sandal date back to the pre-Columbian era, and they can be traced back to rural communities of Yucatan, Michoacan, Guanajuato and Jalisco.
Initially they were worn by farmworkers and indigenous groups and started gaining popularity in the U.S in the 1960s among hippies and surfers as part of their laidback lifestyle. Here's a little fun fact: The name "huarache" comes from the word "kwarachi" meaning sandal from the Tarascan language spoken by the Purepecha people of Jalisco.
Okay, now that we've covered that let's dive into the reasons why huarache sandals are trending in the United States:
As the demand for the beloved huaraches continues to grow a lot of retailers have started selling them online and in store. As small business owners, we decided to embark on the journey of opening Ethnic Heritage not only to fulfill the demand for huaraches but also to share a piece of our vibrant Mexican culture with people in the U.S from all backgrounds. Every huarache sandal we sell is made in Mexico by artisans we've partnered up with, not only creating job opportunities in low income areas but also preserving the centuries old tradition of huarache making.
Today we have sold thousands of pairs since opening Ethnic Heritage and currently sell different types and colors ranging from neutral hues to more colorful vibrant ones. And from mules to plaform soles. We hope to be able to continue this journey for years to come and provide people in the U.S with the craftsmanship and tradition that every pair of huarache sandal brings. Consider getting yourself a pair of these Mexican beauties and enjoy the benefits they provide!
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